This document outlines how Hamilton Furnace and Air Conditioning (referred to as “Hamilton Furnace and Air Conditioning,” “we,” or “us”) handles your personal information when you visit our website. Whether we process your personal data internally or on behalf of a third party, we are committed to respecting your privacy in all interactions. It is important for you to understand your rights, the reasons we collect certain types of personal information, and how we utilize it. Therefore, we encourage you to review our Privacy Policy to gain a clear understanding of how we manage your data.

At Hamilton Furnace and Air Conditioning, we prioritize protecting the privacy of our website visitors. You can access our website at https://hamiltonfurnaceairconditioning.ca/. This privacy statement outlines the types of data we collect, store, and use.

If you require additional details about our privacy policy or have any questions, please feel free to contact us.

This privacy statement applies solely to information collected through our website and does not extend to data obtained offline or from other sources. The data submitted by users and collected by Hamilton Furnace and Air Conditioning is kept accurate.

Consent

By using our website, you consent to our Privacy Policy and agree to its terms.

1. Conditions, Restrictions, Data Controller, and Data Protection Officer

1.1. Scope of This Data Protection Information

This data protection information applies to the use of Hamilton Furnace and Air Conditioning’s websites, our marketing campaigns on external platforms, the distribution of our newsletter, additional informational emails, and customer support services. However, it does not cover data processing activities on websites operated by entities other than Hamilton Furnace and Air Conditioning.

1.2. The Entity Responsible for Handling Your Personal Information

Unless stated otherwise in this data protection information, Hamilton Furnace and Air Conditioning serves as the data controller responsible for processing your personal information.

1.3. Contact Information for the Data Protection Officer

Hamilton Furnace and Air Conditioning
+6473710802
is the designated data protection officer.

1.4. Definitions

This data protection information is based on key terms from data protection laws, which are defined here for clarity.

A recipient refers to any individual or organization—including public authorities, law enforcement, or other entities—that receives personal data, regardless of whether they are considered a third party. However, public authorities obtaining personal data during investigations mandated by Union or Member State law are not considered recipients; their data processing is governed by applicable data protection regulations. Examples of potential recipients include banks, payment processors, logistics and shipping companies, and IT service providers (see Section 4 for further details).
Personal data refers to any information linked to an identifiable natural person (also known as a “data subject”). A person is considered identifiable if they can be recognized, either directly or indirectly, through factors such as their name, identification number, location data, online identifier, or other characteristics related to their physical, physiological, genetic, mental, economic, cultural, or social identity. Examples include names, phone numbers, credit card details, and bank account information.
A controller is any individual or organization that, alone or in collaboration with others, determines the purposes and means of processing personal data. If these means and purposes are defined by Union or Member State law, statutory provisions may also set the criteria for designating a controller. As stated in Section 1.2, Hamilton Furnace and Air Conditioning is the controller for the data processing operations covered in this document.
Processing refers to any action or set of actions performed on personal data, whether by automated means or not. Examples include collecting, recording, organizing, storing, modifying, retrieving, using, disclosing, distributing, aligning, restricting, deleting, or destroying personal data.

2. Justifications and Legal Bases for Processing Your Personal Data

2.1. How We Use Your Information When You Visit Our Website

If you visit our website to learn about our products and services without making a purchase, creating an account, or actively providing your information, we process your personal data for the following purposes and under these legal bases.

2.1.1. Website Availability and IT Security

To ensure the stability and security of our website while making it accessible to you, we process certain technical personal data, including:

Browser type and version
Full URL (Uniform Resource Locator)
Operating system and platform
IP address

This data is stored in server log files for security reasons and is automatically deleted after seven days.

By using our website, you consent to this data processing (Legal basis: Art. 6 (1) sentence 1, lit. a GDPR). Additionally, we are legally obligated to protect IT security (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

2.1.2. Availability of Regionalized Websites

To ensure that you receive a localized version of our website, we process necessary personal data, particularly language-related information.

This processing is based on our legitimate interest in adapting our website to your preferences (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

2.1.3. Website Analytics

2.1.3.1. Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics employs cookies to analyze website usage (refer to Section 2.1.9 and our Cookie Policy for more details). Acting on behalf of Hamilton Furnace and Air Conditioning, Google processes this data to generate reports on website activity, evaluate the effectiveness of our digital advertisements, enhance user experience, and provide other web-related services. The data collected is stored separately from the IP address transmitted by the user’s browser. For more information about Google’s terms of service and privacy policy, visit:

https://policies.google.com/terms
https://policies.google.com/privacy

The processing of this data is based on our legitimate interest in analyzing and improving our website, products, and marketing strategies (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

Disabling Google Analytics

To prevent Google Analytics from tracking your usage data, including your IP address, download and install this browser add-on:

https://tools.google.com/dlpage/gaoptout

Alternatively, you can disable Google Analytics tracking on our website by clicking the following link:

Click here to opt out of Google Analytics

This action places a persistent opt-out cookie (“ga-disable-UA-[…]”) in your browser, preventing future data collection. If you use a different browser, Google Analytics will remain active unless you disable it there as well. If you delete the opt-out cookie, tracking will be reactivated.

2.1.4. Personalized Recommendations on Our Website

We use Google AdWords to process data about your browsing activity, such as the products you’ve viewed or items in your shopping cart, to provide customized recommendations on our website. Learn more about Google’s data handling and AdWords privacy policy at:

https://policies.google.com/privacy

This data processing is based on our legitimate interest in enhancing user experience through personalized recommendations (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

Opting Out of Personalized Recommendations

To disable this feature, click the following opt-out link:

Google AdWords: https://adssettings.google.com

2.1.5. Display Ads and Retargeting on External Websites

When you visit our website, our retargeting partners place cookies and tags on your browser to track products you’ve viewed and purchased. This data enables us to display targeted offers for Hamilton Furnace and Air Conditioning products on external websites. Additionally, we analyze campaign performance to improve our advertising strategies. For more information, review our retargeting providers’ privacy policies:

Google AdWords: https://policies.google.com/privacy
Facebook Ads: https://www.facebook.com/about/privacy

This data processing is necessary for our legitimate interest in effectively promoting our products online (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

Disabling Retargeting

To opt out of retargeting, use the following links:

Google AdWords: https://adssettings.google.com
Facebook Ads: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

2.1.6. Conversion Tracking and Affiliate Marketing

Our website includes tracking technologies from our affiliate partners. These tools help determine whether you arrived at our website through an affiliate publisher and whether you completed certain actions, such as making a purchase or subscribing to a newsletter.

This data processing is necessary for evaluating the effectiveness of advertising campaigns on third-party websites and for performance-based billing of marketing efforts (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

Opting Out of Conversion Tracking and Affiliate Marketing

To disable tracking by our affiliate networks, visit:

https://publisher.tradedoubler.com/include/functions/optout.html

2.1.7. Use of Cookies

We use cookies on our website—small text files that are downloaded and stored in your browser upon visiting. These cookies help track your browsing activity and preferences, ensuring a personalized experience. They allow you to see recently viewed products and retain shopping cart items, even after leaving the website.

For further details on the types of cookies used, their purposes, and how to manage them, please refer to our Cookie Policy.

2.1.8. Customer Support

To respond to customer inquiries, we may use personal data stored from previous interactions. This may include details submitted during purchases, credit score information obtained from a credit agency for credit assessments, or data from third-party sources (e.g., shipping providers tracking deliveries).

Processing this data is necessary for fulfilling contractual obligations related to customer support (Legal basis: Art. 6 (1) sentence 1, lit. b GDPR). Additionally, if you are exercising your legal rights, we are required to process this data in compliance with legal obligations (Legal basis: Art. 6 (1) sentence 1, lit. c GDPR). Furthermore, processing this data allows us to effectively handle customer complaints and inquiries, which is in our legitimate interest (Legal basis: Art. 6 (1) sentence 1, lit. f GDPR).

2.2. Email Marketing

2.2.1. Sending Newsletters via Email to Subscribers

We may occasionally send newsletters to update you on our products, services, and special offers, provided you have subscribed through the “double opt-in” process.

The lawful basis for processing this information is your consent (Article 6(1) sentence 1, lit. a GDPR).

2.6. Additional Processing

2.6.1. Conducting Internal Audits

During internal audits, both within the country and internationally, personal data may be utilized. At times, we may also collect data from external sources (e.g., credit agencies).

Your data may be processed to identify and prevent internal misconduct and ensure adherence to compliance policies and procedures.

Processing this information is necessary to fulfill legal obligations, such as those required under the Stock Company Act (Legal basis: Art. 6(1), sentence 1, lit. c GDPR). It may also be required for investigations into potential legal violations, handling fraud and misconduct cases, protecting and enforcing our rights, and evaluating the efficiency of Hamilton Furnace and Air Conditioning (Legal basis: Art. 6(1) sentence 1, lit. f GDPR).

2.6.2. Data Analysis

We may analyze your data to improve our operations as outlined in Section 2 of this Data Protection Policy. Such analyses support our marketing efforts, service improvements, response to customer inquiries, and strategic business decisions. The generated analyses are anonymized to prevent any association with an individual.

Processing this data serves our legitimate interest in conducting marketing activities and enhancing our services and products (Legal basis: Art. 6(1) sentence 1, lit. f GDPR).

3. Retention and Deletion of Personal Data

We retain personal data as long as necessary to meet the objectives stated in this Data Protection Policy (Section 2).

Even when the data is no longer required for these purposes, we may store it for the duration of any legal claims you may have against us or vice versa. Typically, the statutory limitation period is three years, starting at the end of the year in which the claim originates (e.g., the year of purchase).

4. Disclosure and Transfer of Personal Data

Personal data may be shared with the following categories of recipients:

Other entities affiliated with Hamilton Furnace and Air Conditioning to streamline internal processes. This processing is necessary for our legitimate interest in improving services and efficiently managing administrative functions (Legal basis: Art. 6(1) sentence 1, lit. f GDPR).
IT service providers responsible for maintaining databases, tools, and services (e.g., newsletters, online stores, and transactional emails). These providers process personal data on our behalf when handling purchases and marketing initiatives.
In legal disputes, we may disclose your information to relevant courts and, where applicable, legal representatives. This transfer is required to comply with legal obligations (Legal basis: Art. 6(1) sentence 1, lit. c GDPR) and to protect our legitimate interest in initiating or defending legal claims (Legal basis: Art. 6(1) sentence 1, lit. f GDPR).
We only share personal data with external parties when legally mandated (e.g., regulatory authorities or law enforcement agencies for criminal investigations). This processing is necessary to fulfill legal requirements (Legal basis: Art. 6(1) sentence 1, lit. c GDPR).

5. Right to Object to Data Processing Based on Legitimate Interests

We process personal data based on legitimate interests for purposes such as customer support, enforcing and defending legal claims, conducting analyses and marketing activities, notifying you about our services, preventing fraud, and ensuring efficient internal management.

According to Article 6(1) lit. f GDPR, you have the right to object to such processing based on your specific circumstances. You may contact us at (647) 371-0802 to exercise this right. We will cease processing your data unless we demonstrate compelling legitimate grounds that outweigh your interests, rights, and freedoms or if processing is required for legal claims.

6. Right to Withdraw Consent

If you have given consent for data processing, you may withdraw it at any time without affecting the legality of prior processing.

Even if you withdraw your consent, we may still process your personal data to fulfill legal obligations (Legal basis: Art. 6(1) sentence 1, lit. c GDPR).

7. Additional Data Protection Rights

Under the GDPR, you have the right to:

Request access to your personal data (Art. 15 GDPR)
Request correction of inaccurate data (Art. 16 GDPR)
Request deletion of personal data (Art. 17 GDPR)
Request restrictions on data processing under certain conditions (Art. 18 GDPR)
Request data portability (Art. 20 GDPR)

We will process your personal data to address any request under these rights. This processing is necessary to comply with legal obligations (Legal basis: Art. 6(1) sentence 1, lit. c GDPR).

If you believe Hamilton Furnace and Air Conditioning has violated GDPR regulations, you may lodge a complaint with a data protection authority (Article 77 GDPR).

8. Updates to This Privacy Policy

The most recent version of this Data Protection Policy, including Cookie Information, applies to our online store.

We may update this policy at any time. The effective date of modifications is determined by their publication on our websites. If substantial changes occur, we will notify you (e.g., via email) before they take effect.

9. Use of Your Data

We collect and use data for the following purposes:

Detecting and preventing fraud
Operating and maintaining our website
Sending communications (including emails)
Improving, personalizing, and expanding our website
Responding to customer inquiries
Conducting marketing and promotional activities
Analyzing website usage
Developing new services and features

10. Data Collection

When contacting us, we may collect personal data such as your name, email, phone number, and message content. Additionally, account creation may require contact details such as company name and address.

10.1 Log Files

Hamilton Furnace and Air Conditioning uses log files to monitor website visits. These files include data such as IP addresses, browser type, ISP, timestamps, and visited pages. No personally identifiable information is collected.

10.2 Cookies and Web Beacons

Cookies store visitor preferences and track accessed pages to enhance user experience. By using our website, you consent to the use of cookies.

10.3 Cookie Preferences

If you prefer not to use cookies, you may disable them in your browser settings. However, this may impact certain site functionalities.

11. External Website Links

Our website may include links to third-party websites. We are not responsible for their privacy policies or content.

12. GDPR Data Protection Rights

Users have rights to access, rectify, erase, restrict, and transfer their data under GDPR. Requests will be processed within one month.

13. Children’s Privacy

We do not knowingly collect data from children under 13. If such data is provided, please contact us for its removal.

14. Contact Form Submissions

Submitted contact forms may be shared with third-party partners to address inquiries. We do not control third-party privacy practices.

15. Governing Law

These terms are governed by UK law. The website is intended for UK residents.

16. Independent Advice

Users should seek independent advice before making decisions based on website content.

17. Policy Changes

We reserve the right to modify these terms at any time. Continued website use implies acceptance of the revised terms.